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Since Skype lets you make free video calls with anyone else on Skype, broadcasters and studios can incorporate live face-to-face video calls into TV and film.
Skype can be used for live on-air feeds from remote locations, for interviewing viewers in their homes, for engaging experts from around the world, and even for connecting with correspondents in the field.
Skype is a great complement to traditional production methods. With Skype’s free, great quality voice and video calls, you can get cost savings and rich new content.
Have a look at our comprehensive guide on using Skype for broadcast and film for more information.